YOY Data Points to Industry's 'Shrinking Pie'

Forecasa CEO Sean Morgan contributed this article to the American Association of Private Lenders, examining year-over-year trends in private lending volume and market concentration.

What the article covers

The analysis shows that the top ten private lenders now originate nearly a quarter of all residential volume, even as the number of lenders grew 15 percent. It covers shifts in origination volume, loan sizes, geographic distribution, lender competition, and product mix that shaped the 2024 private lending market.

Why it matters

Understanding how market share is consolidating helps lenders benchmark their position and identify where competitive pressure is increasing or where gaps are opening up.